At the heart of G4 Group, a multidisciplinary architectural practice with offices in Barcelona, Madrid, Turin, Paris and Dubai, is NEEW Visuals, the department specialising in the creation of renderings. This team not only translates architectural projects into images, but brings visions to life, transforming flat ideas into three-dimensional realities that capture the essence of each design.

NEEW Visuals' visual identity is inspired by this same philosophy of transformation. The central concept revolves around movement and evolution, symbolising how something two-dimensional can become a three-dimensional experience. Every detail of the identity, from the choice of typography to the graphic compositions, is designed to reflect dynamism and precision, values that are fundamental to the creation of architectural renderings.

NEEW Visuals | Lo Siento Studio

In every rendering they produce, NEEW Visuals not only visualises spaces, but tells stories. With their innovative and detailed approach, they not only complement G4 Group's architectural, engineering and design work, but elevate it, turning each project into a visual experience that speaks of the future and transformation.

Credits

Client
G4

Naming
Usted

City
Barcelona

Year
2023