Fumat & Valenciana | Lo Siento Studio

Fumat & Valenciana

The design of the labels for the natural wines Valenciana and Fumat, handcrafted by Succés Vinícola in Barberà de la Conca, conveys the pure, uncontrived essence of these unique Catalan wines

Sector
Food & Drink
Services
Brand Identity
Packaging
Typography
Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio

Both labels share a striking graphic design based on the printing of black ink pressed directly onto the paper, as if it were a crushed bunch of grapes, visually evoking the primary and raw gesture of the manual harvest.

Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio

This graphic resource not only communicates the natural and spontaneous character of their fermentations - in the case of Fumat, a vibrant and fresh orange wine, and Valenciana, a light red with a transparent soul - but also establishes a brutalist, honest and direct visual language that connects with the winery's philosophy of minimal intervention.

Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio

The result is a design that smells of earth, grape skins and must-stained hands: a graphic celebration of the living, the simple and the authentic.

Fumat & Valenciana | Lo Siento Studio
Fumat & Valenciana | Lo Siento Studio

Credits

Client
Succés Viníicola

City
Barberà de la Conca

Year
2025