Sauleda Xmas
For the Christmas campaign of Sauleda, a family company specialized in pastry and catering, we designed a unique invitation that celebrates tradition and festive spirit.
- Sector
- Food & Drink
- Services
- Art direction
- Typography
- Photography
The centerpiece of the campaign is a typographic construction made with the typical Neules (long, crunchy, rolled sweet treats.) one of the most emblematic desserts of the Catalan Christmas.
This approach turns typography into a visually delicious element, fusing design with the artisanal essence of Sauleda.
More than just an invitation, Bon Nadal is a sensory experience that reinforces the brand's warmth and quality, conveying a message of tradition, flavor and celebration.