SF AIGA | Lo Siento Studio
SF AIGA | Lo Siento Studio
SF AIGA | Lo Siento Studio
SF AIGA | Lo Siento Studio
SF AIGA | Lo Siento Studio

The posters were auctioned off to raise funds for scholarships, educational programming and community events supported by the organisation.

SF AIGA | Lo Siento Studio
SF AIGA | Lo Siento Studio

For our design, we did experimental watercolour work, using the initial "S" for SAN as the main element. The composition is inspired by the San Francisco Bay, one of the city's most iconic symbols, capturing its fluidity and connection to the environment.

The result was a poster that combines simplicity and emotion, paying homage to the essence of San Francisco while bringing a unique interpretation to the graphic landscape of this charity exhibition.

Credits

Client
AIGA

City
San Francisco

Year
2013