Lzf
LZF (formerly Lámparas Luzifer) is a brand created in 1994 by Mariví Calvo and Sandro Tothill in Valencia. From their workshop, they produce a wide collection of handcrafted lighting devices, using wood as the heart of their design.
This material, worked with skill and sensitivity, shapes their iconic lampshades and represents the connection between nature and contemporary lighting.
For the design of their product catalogue, we focused the visual narrative on wood, making it the absolute protagonist. The cover and section openings were made from the same material, creating a tangible experience that reflects the essence of the brand.
This approach not only highlights the importance of wood as the main element in its lamps, but also connects the visual identity of the catalogue with the artisanal character of LZF.
The result is an editorial piece that goes beyond functionality, becoming an object that conveys the passion for design, sustainability and authenticity that defines LZF.
The catalogue not only presents the products, but also tells the story of a brand that has been illuminating with art and nature for almost three decades.
Credits
Client
LZF
City
Valencia
Year
2018